Experience Required: 3+ Years

Destination by Design (DbD)

Boone, North Carolina | In-Office Position (preferred)

DbD is seeking a Graphic Designer that wants to help shape how communities grow.

DbD is a multidisciplinary planning, design, and economic development firm serving cities, counties, tourism agencies, and nonprofit partners nationwide. We work at the intersection of downtown revitalization, tourism development, recreation planning, and placemaking across the country. Our work informs public investment, strengthens local economies, and helps communities communicate vision with clarity and confidence.

Our team blends strategy, planning, engineering, and design to produce implementable plans and transformative place-based initiatives.

Our work results in adopted master plans, funded infrastructure, downtown transformations, and destination-driven economic development.

Job Overview

The Graphic Designer will play a central role in shaping how DbD communicates ideas across planning, branding, marketing, and proposal development.

This position reports directly to the DbD Communication Director and works in close collaboration with the DbD Art Director, Marketing and Brand Strategy Manager, and our proposal development teams. The designer will also collaborate regularly with planners, engineers, and firm leadership to translate complex planning concepts into clear, compelling visuals.

This is an in-office position based in Boone, North Carolina.

This role is ideal for a designer who wants their work to influence real-world outcomes — not just marketing campaigns.

Key Responsibilities

Design high-quality master plans, strategic planning documents, and implementation reports
Develop and support brand identities for downtown districts, tourism initiatives, and destination organizations
Create diagrams, infographics, and visual storytelling tools that clarify complex planning ideas
Support marketing initiatives and brand strategy efforts across the firm
Develop graphics and layouts for competitive proposals and qualifications packages
Prepare presentation materials for boards, councils, and public audiences
Collaborate with GIS and planning staff to translate spatial analysis into accessible visuals
Maintain and elevate DbD’s visual standards across internal and external communications

Qualifications

3+ years of professional graphic design experience
Strong portfolio demonstrating layout, branding, and visual storytelling
Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop required)
Strong typography and document composition skills
Experience producing structured, multi-page reports
Ability to manage multiple projects and deadlines
Strong communicator and collaborative team member

Qualifications

3+ years of professional graphic design experience
Strong portfolio demonstrating layout, branding, and visual storytelling
Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop required)
Strong typography and document composition skills
Experience producing structured, multi-page reports
Ability to manage multiple projects and deadlines
Strong communicator and collaborative team member

Preferred but Not Required

Experience supporting proposal development teams
Familiarity with civic, municipal, or tourism clients
Wayfinding or environmental graphic experience
GIS familiarity
Motion graphics or light animation skills

What Makes This Opportunity Different

Your work will:

Support nationally competitive proposals
Shape public-facing master plans adopted by cities and counties
Strengthen brand identity for communities across the country
Influence real, built outcomes

You will be part of a structured communications and marketing leadership team — not operating in isolation — with opportunities to grow in responsibility as DbD continues to expand nationally.